CASE STUDY · EMAIL MARKETING
Email that earns its place in the inbox
Over the past 5 years I've planned, written and managed hundreds of email campaigns for SaaS and WordPress products. Every campaign is built to deliver the right message at the right time, increase engagement, drive conversions and support long-term growth.
One send, measured
A promotional flash sale email to a SaaS and WordPress product audience.
35,126
emails sent
32.26%
open rate
0.17%
unsubscribe rate
Sequences and automation
Timed email journeys that welcome, nurture and convert, with conditions that move each subscriber on.
Drip sequence
Six emails over 44 days, from welcome to upsell.
Welcome sequence
Three emails that onboard a new subscriber in 12 days.
Automation funnel
A drip funnel with a condition that removes subscribers from the flow once they act.
What I send
- Promotional campaigns and newsletters
- Product launch emails
- Welcome sequences and onboarding flows
- Lead nurturing and win-back campaigns
- Renewal reminders and customer engagement emails